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MEN Nov 9 2014 Comment

Last Friday I was invited to the launch of the Adidas x Barbour menswear collection. We all know Adidas, known for its sportswear and premium footwear and Barbour for its British countryside Heritage.

The functional sportswear collection, consisting of jackets and sneakers, was presented in conceptstore ‘290 square meters’ in Amsterdam. What appealed to me the most was the ‘Adiwick’ jacket, a contemporary makeover of the classic ‘Beaufort’ wax jacket.

Even though the ‘Adiwick’ is a men’s jacket, I would totally wear it. I love the British Heritage look, dark green and brown colors, classic tartan prints in blue, green and red…

When the two brands decide to make a women’s collection in the future, I’ll be the first in line!